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2023 - Present

Personify Health

A health platform uniting wellbeing, care navigation, and benefits management in one connected experience. Formed through the merger of Virgin Pulse & HealthComp (2024), Personify empowers over 25 million members across 190 countries to take control of their health through personalized coaching, simplified benefits, and engaging wellbeing programs.

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Most digital products are designed to keep people glued to their screens — but what if success meant helping members move more, rest better, and feel healthier instead?

I joined Personify Health in 2023 to help shape a new kind of health experience one that empowers people to build healthier habits and feel better in their daily lives.

 

Since then, I’ve led the design of over 15 member-facing features and initiatives from 0–1, including the Wellbeing Hub, the MaxGo wearable, health plans and claims, habit tracking, and more.

Led Key Projects from 0-1

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Wellbeing Resources in One Hub

Launched (2025)

Led the creation of the Wellbeing Hub, a centralized space for  wellbeing resources for members to discover media, health journeys, tracking habits, and programs in one place.

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Seamless Experience with Max GO

Launched (2024)

Led the design of MaxGO, a new fitness tracker that monitors steps, sleep, and activity. It replaced the outdated Max Buzz with smoother pairing and an effortless setup.

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Feature Growth & Refinement Projects

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Health Insurance Claim Filters

Launched (2025)

Improved claims navigation by introducing intuitive filters for date range, plan type, and member selection, helping users access past health insurance claims more efficiently.

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Integrating 2FA Authentication

Launched (2025)

Implemented two-factor authentication across our mobile and web platforms to enhance user security and account protection for 25 million of our members.

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Making Health Station More Accessible

Launched (2024)

Redesigned Health Station (employee health stations) to fix accessibility gaps, align with new design system, and refresh the visuals  making the platform a consistent experience.

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Standardizing Device Pairing

Launched (2023)

Redesigned the mobile pairing experience for all devices and partner integrations, creating a consistent flow, improving accessibility, and streamlining the process. (100k+ MAU)

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Enhancing Workout Tracking

Launched (2023)

Redesigned habit tracking across steps, blood pressure, and workouts on our web platform, enhancing accessibility for 60M+ interactions since launch (150K weekly).

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